Creative
Creative cached from the platform's transparency library. live ad library record ↗
Who, when, and where
Video ad run by PEOPLE POWER PENNSYLVANIA on Google from Oct 17, 2024 to Oct 23, 2024 in US, US-PA. Spend $10K–$15K (platform-reported range, not a filed figure; midpoint $12,500); impressions 400,000–450,000. ad library record ↗
Sponsor
Sponsor: PEOPLE POWER PENNSYLVANIA · full funding chain →
44% of this sponsor's traced money is dark · 56% disclosed · 0% inferable
Where the sponsor's money came from, and how it reached this ad
- disclosed (FEC)
- inferable (990, lagged)
- dark wall (no disclosure)
- vendor / this ad
- placement: solid = filed or verified · dashed = inferred
- targeting — no money reaches the candidate
The sponsor's funding chain, read left to right into PEOPLE POWER PENNSYLVANIA; to the right, only what touches this creative. Click a node for its details and the evidence behind each link; + / − expands or folds what hangs off it.
Assumptions. Vendor dollars are Schedule E payments as filed. The ad's dollars are the midpoint of the range Google reports, not a filed figure, and are never added to the vendor dollars. A vendor → ad edge is drawn only when a person verified it from a source naming both (solid) or that vendor was the only digital vendor the sponsor paid in the week before and while the ad ran (dashed, inferred). Other vendors paid in that window are listed below as a sentence, not drawn: overlapping dates are not evidence of who placed the ad. Donor dollars on the left are pooled: none of them can be said to have bought this ad. Nothing here reaches the candidate.
Which vendor placed this ad
No Schedule E payment by this sponsor to a digital, production or unclassified vendor falls in this ad's run window (up to 7 days before first shown) — not evidence that nobody was paid.