INVICTUS ADVERTISING
vendor · #6 of 310 in Pennsylvania · U.S. Senate · 2024all Schedule E rows for this payee on fec.gov ↗inferred · rule case/punctuation/suffix normalisation + token-set ≥0.92 (numeric tokens must match); aliases filefec.gov ↗
By medium
Medium is classified from the purpose the spender filed; the FEC does not record which buy placed which ad.
inferred · rule Medium is classified from the purpose string the spender filed on Schedule E, by an ordered keyword table (first match wins, keywords matched at word starts): production: produc, creative, design, videograph, photograph, filming; digital: digital, online, internet, web, social, streaming, email, youtube, facebook, google, meta, gif; radio: radio; tv: tv, television, broadcast, cable, media buy, media placement; mail: mail, postage, postcard, print; phones: phone, text, sms, robocall, call, dial, teleconferenc; consulting: poll, research, consult, strateg, list, targeting, voter file; field: canvass, door, field, gotv; other: no match. The FEC does not record which buy placed which ad.Schedule E fields ↗
Who paid this vendor
| Spender | Paid | Buys |
|---|---|---|
| KEYSTONE RENEWAL PAC | $9,362,115 | 21 |
Candidates named on the buys
Targeting, not money: the spender declares support or opposition on each Schedule E row; the candidate receives nothing.
Ads linked to this vendor
None. An ad is linked only when a person verified it from a source naming both, or when this was the only digital vendor its sponsor paid in the week before and while it ran — the FEC does not record which buy placed which ad, so this is not evidence that the vendor made no ads.
Separately, 12 other ads ran within a week of this vendor being paid for placeable media — 12 by KEYSTONE RENEWAL PAC. FEC records do not identify which vendor placed them, so they are listed here as a fact about dates, not as this vendor's ads.
Every buy
| Date | Spender | S/O | Target | Amount | Medium | Filed payee · purpose | Source |
|---|---|---|---|---|---|---|---|
| Oct 15, 2024 | KEYSTONE RENEWAL PAC | O | Bob Casey | $530,750 | production | INVICTUS ADVERTISING · MEDIA PRODUCTION / MEDIA PLACEMENT | FEC ↗ |
| Oct 15, 2024 | KEYSTONE RENEWAL PAC | S | Dave McCormick | $750 | production | INVICTUS ADVERTISING · MEDIA PRODUCTION / MEDIA PLACEMENT | FEC ↗ |
| Oct 4, 2024 | KEYSTONE RENEWAL PAC | O | Bob Casey | $500,000 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| Sep 13, 2024 | KEYSTONE RENEWAL PAC | O | Bob Casey | $250,000 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| Sep 11, 2024 | KEYSTONE RENEWAL PAC | O | Bob Casey | $250,000 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| Aug 28, 2024 | KEYSTONE RENEWAL PAC | O | Bob Casey | $900,000 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| Aug 23, 2024 | KEYSTONE RENEWAL PAC | O | Bob Casey | $1,750 | production | INVICTUS ADVERTISING · CREATIVE DESIGN SERVICES | FEC ↗ |
| Aug 19, 2024 | KEYSTONE RENEWAL PAC | O | Bob Casey | $500,000 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| Aug 9, 2024 | KEYSTONE RENEWAL PAC | O | Dave McCormick | $360,000 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| Aug 6, 2024 | KEYSTONE RENEWAL PAC | S | Bob Casey | $481,500 | production | INVICTUS ADVERTISING · MEDIA PRODUCTION / MEDIA PLACEMENT | FEC ↗ |
| Aug 1, 2024 | KEYSTONE RENEWAL PAC | O | Bob Casey | $500,000 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| Jul 24, 2024 | KEYSTONE RENEWAL PAC | O | Dave McCormick | $500,000 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| Jul 3, 2024 | KEYSTONE RENEWAL PAC | S | Dave McCormick | $220,000 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| Jun 20, 2024 | KEYSTONE RENEWAL PAC | O | Bob Casey | $174,116 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| Jun 19, 2024 | KEYSTONE RENEWAL PAC | O | Bob Casey | $582,909 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| Jun 13, 2024 | KEYSTONE RENEWAL PAC | S | Dave McCormick | $93,100 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| Jun 4, 2024 | KEYSTONE RENEWAL PAC | S | Dave McCormick | $1,697,120 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| May 29, 2024 | KEYSTONE RENEWAL PAC | S | Dave McCormick | $848,560 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| May 7, 2024 | KEYSTONE RENEWAL PAC | S | Dave McCormick | $848,560 | TV | INVICTUS ADVERTISING · MEDIA PLACEMENT | FEC ↗ |
| Feb 23, 2024 | KEYSTONE RENEWAL PAC | S | Dave McCormick | $63,000 | production | INVICTUS ADVERTISING · MEDIA PRODUCTION / MEDIA PLACEMENT | FEC ↗ |
| Oct 30, 2023 | KEYSTONE RENEWAL PAC | O | Bob Casey | $60,000 | production | INVICTUS ADVERTISING · MEDIA PRODUCTION / MEDIA PLACEMENT | FEC ↗ |
Every Schedule E independent expenditure names a payee. Payee strings are normalised (case, punctuation, legal suffixes, token order), near-duplicates are folded with a difflib ratio ≥ 0.92 when their numeric tokens match, and hand alias rows from data/hand/<race>/vendor_aliases.json override the rule. Medium is classified from the purpose the spender filed (ordered keyword table in campaign_commons/vendors.py). The FEC does not record which buy placed which ad: vendor ↔ ad links are date-window adjacency (or single-digital-vendor inference) from campaign_commons.ads_enrich, each with its basis, and are only `verified` when a person found a source naming both. Totals are the filed amounts, grouped, never re-estimated.