Campaign Commonsreceipts, not conclusions
United States Senate seal

US Senate 2024Pennsylvania

Election held ·

Notable candidates

Democratic Party
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Creative

Videocreative not cached

Creative cached from the platform's transparency library. live ad library record ↗

Who, when, and where

Video ad run by NATIONAL RIFLE ASSOCIATION OF AMERICA POLITICAL VICTORY FUND on Google from Oct 7, 2024 to Nov 5, 2024 in US, US-PA. Spend $40K–$45K (platform-reported range, not a filed figure; midpoint $42,500); impressions 2,500,000–3,000,000. ad library record ↗

Sponsor

sponsor auto-matched

Sponsor: NATIONAL RIFLE ASSOCIATION OF AMERICA POLITICAL VICTORY FUND · full funding chain →

0% of this sponsor's traced money is dark · 100% disclosed · 0% inferable

Where the sponsor's money came from, and how it reached this ad

  • disclosed (FEC)
  • inferable (990, lagged)
  • dark wall (no disclosure)
  • vendor / this ad
  • placement: solid = filed or verified · dashed = inferred
  • targeting — no money reaches the candidate
HOP 1SPENDERADSOther contributors to NATIONALRIFLE ASSOCIATION OF AMERI…other (20195 transactions aggregated)$2.3MNATIONAL RIFLEASSOCIATION OF AMERICA…YOU ARE HERE · THE SPENDERPAC$2.3MVideo ad · Oct 7, 2024 – Nov 5,2024ad · spend is a range midpoint~$43K
Drawn: the spender, its direct sources and every node carrying at least 2% of its receipts; to the right, what the spender paid for and whom it targeted. Hover for the basics; click any node for its details and evidence, any edge for its evidence.

The sponsor's funding chain, read left to right into NATIONAL RIFLE ASSOCIATION OF AMERICA POLITICAL VICTORY FUND; to the right, only what touches this creative. Click a node for its details and the evidence behind each link; + / − expands or folds what hangs off it.

Assumptions. Vendor dollars are Schedule E payments as filed. The ad's dollars are the midpoint of the range Google reports, not a filed figure, and are never added to the vendor dollars. A vendor → ad edge is drawn only when a person verified it from a source naming both (solid) or that vendor was the only digital vendor the sponsor paid in the week before and while the ad ran (dashed, inferred). Other vendors paid in that window are listed below as a sentence, not drawn: overlapping dates are not evidence of who placed the ad. Donor dollars on the left are pooled: none of them can be said to have bought this ad. Nothing here reaches the candidate.

Which vendor placed this ad

Unknown. Nothing filed joins a Google creative to a Schedule E payment, and no rule or person has linked this one.

In the week before and while this ad ran, NATIONAL RIFLE ASSOCIATION OF AMERICA POLITICAL VICTORY FUND reported production buys to CREATIVE STRATEGIC SOLUTIONS LLC ($1,000,000 FEC ↗), other buys to NATIONAL RIFLE ASSOCIATION OF AMERICA INSTITUTE FOR LEGISLATIVE ACTION ($2,771 FEC ↗) and production buys to DERIVE TECHNOLOGIES LLC ($143 FEC ↗). Same-window payments only: FEC records do not identify which vendor placed this ad, so these are not drawn as links.