RICHARD SALES MEDIA

vendor · #80 of 310 in Pennsylvania · U.S. Senate · 2024all Schedule E rows for this payee on fec.gov ↗
filed asRICHARD SALES MEDIA

inferred · rule case/punctuation/suffix normalisation + token-set ≥0.92 (numeric tokens must match); aliases filefec.gov ↗

Paid in this race
$40K
0.0% of outside spending
Buys
10
Sep 3, 2024 – Oct 29, 2024
Spenders
1
committees reporting payments
Top medium
digital
100% of dollars

By medium

digital
digital 100%
$40K 10 buys

Medium is classified from the purpose the spender filed; the FEC does not record which buy placed which ad.

inferred · rule Medium is classified from the purpose string the spender filed on Schedule E, by an ordered keyword table (first match wins, keywords matched at word starts): production: produc, creative, design, videograph, photograph, filming; digital: digital, online, internet, web, social, streaming, email, youtube, facebook, google, meta, gif; radio: radio; tv: tv, television, broadcast, cable, media buy, media placement; mail: mail, postage, postcard, print; phones: phone, text, sms, robocall, call, dial, teleconferenc; consulting: poll, research, consult, strateg, list, targeting, voter file; field: canvass, door, field, gotv; other: no match. The FEC does not record which buy placed which ad.Schedule E fields ↗

Who paid this vendor

SpenderPaidBuys
SENATE LEADERSHIP FUND$40,00010

Candidates named on the buys

Targeting, not money: the spender declares support or opposition on each Schedule E row; the candidate receives nothing.

against Bob Casey $40K

Ads linked to this vendor

None. An ad is linked only when a person verified it from a source naming both, or when this was the only digital vendor its sponsor paid in the week before and while it ran — the FEC does not record which buy placed which ad, so this is not evidence that the vendor made no ads.

Separately, 98 other ads ran within a week of this vendor being paid for placeable media — 98 by SENATE LEADERSHIP FUND. FEC records do not identify which vendor placed them, so they are listed here as a fact about dates, not as this vendor's ads.

Every buy

DateSpenderS/OTargetAmountMediumFiled payee · purposeSource
Oct 29, 2024SENATE LEADERSHIP FUNDOBob Casey$4,000digitalRICHARD SALES MEDIA · WEB AD - FILED ON 10/29/2024FEC ↗
Oct 23, 2024SENATE LEADERSHIP FUNDOBob Casey$4,000digitalRICHARD SALES MEDIA · WEB AD - FILED ON 10/23/2024FEC ↗
Oct 11, 2024SENATE LEADERSHIP FUNDOBob Casey$4,000digitalRICHARD SALES MEDIA · WEB AD - FILED ON 10/12/2024FEC ↗
Oct 2, 2024SENATE LEADERSHIP FUNDOBob Casey$4,000digitalRICHARD SALES MEDIA · WEB AD - FILED ON 10/02/2024FEC ↗
Sep 24, 2024SENATE LEADERSHIP FUNDOBob Casey$4,000digitalRICHARD SALES MEDIA · WEB AD - FILED ON 09/24/2024FEC ↗
Sep 17, 2024SENATE LEADERSHIP FUNDOBob Casey$4,000digitalRICHARD SALES MEDIA · WEB AD - FILED ON 09/17/2024FEC ↗
Sep 17, 2024SENATE LEADERSHIP FUNDOBob Casey$4,000digitalRICHARD SALES MEDIA · WEB AD - FILED ON 09/17/2024FEC ↗
Sep 10, 2024SENATE LEADERSHIP FUNDOBob Casey$4,000digitalRICHARD SALES MEDIA · WEB AD - FILED ON 09/10/2024FEC ↗
Sep 3, 2024SENATE LEADERSHIP FUNDOBob Casey$4,000digitalRICHARD SALES MEDIA · WEB AD - FILED ON 09/03/2024FEC ↗
Sep 3, 2024SENATE LEADERSHIP FUNDOBob Casey$4,000digitalRICHARD SALES MEDIA · WEB AD - FILED ON 09/03/2024FEC ↗

Every Schedule E independent expenditure names a payee. Payee strings are normalised (case, punctuation, legal suffixes, token order), near-duplicates are folded with a difflib ratio ≥ 0.92 when their numeric tokens match, and hand alias rows from data/hand/<race>/vendor_aliases.json override the rule. Medium is classified from the purpose the spender filed (ordered keyword table in campaign_commons/vendors.py). The FEC does not record which buy placed which ad: vendor ↔ ad links are date-window adjacency (or single-digital-vendor inference) from campaign_commons.ads_enrich, each with its basis, and are only `verified` when a person found a source naming both. Totals are the filed amounts, grouped, never re-estimated.

Money and positions are shown side by side because they are public records about the same person. Proximity is not causation; we make no claim that any contribution produced any action.

Methodology